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November 22, 2017

Concord Store Equipment Google Analytics Report

September 18, 2015
Why Your Website is a Profit Centre - Not a Cost of Doing Business

Why Your Website is a Profit Centre – Not a Cost of Doing Business

A good website is a necessity for any business. However, the way you approach building your website can be key for how much it helps you. Don’t think of your website as a cost of doing business; instead, think of it as a profit centre, an active part of your efforts to make money. Here are three important tips in turning your website into a moneymaking machine.
September 18, 2015
10 Signs It’s Time To Replace Your Website

10 Signs It’s Time To Replace Your Website

If you are a business owner who relies on a website to acquire and interact with customers and handle transactions, then it is time to pay attention. Your website may actually be working against you and making it harder to achieve success. Here are 10 sure signs that it is time to take the plunge and invest in a website redesign:
September 18, 2015

What Are You Missing Out If You Don’t Use Business Forecasting? Some Apps To Get You Started

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September 18, 2015
Top 12 Things About Advertising on Social Media I Learned at INBOUND 2015

Top 12 Things About Advertising on Social Media I Learned at INBOUND 2015

Between Carl, Terry and myself, we found out a LOT of things at the INBOUND 2015 conference. Like, a LOT. Here’s an actual photo of me after the 3-day conference was over:
September 16, 2015

How Bad Is Your Website?

Your website is essential to establishing and growing your small business. It is the foundation for all of your online marketing efforts. However, simply having a website isn’t going to help boost your company’s exposure or increase your customer base. If your website isn’t performing well, then it may be time to replace it.
September 7, 2015
The Hyperweb Team Went Where? What is INBOUND 2015 in Boston?

The Hyperweb Team Went Where? What is INBOUND 2015 in Boston?

At Hyperweb, we don’t just build websites. We believe that engaging customers in the right place, at the right time, is a far better approach just placing ads online. Engaging customers online, and using content marketing as one means of capturing their interest, is key to conversion. That's why our entire marketing team is spending September 8-11 at INBOUND 2015 in Boston.
September 7, 2015
What are the top 5 ways baseball is like content marketing for small business?

What are the top 5 ways baseball is like content marketing for small business?

Did you think we were done with the baseball theme? Think again! While it may seem catchy -- and kitschy -- to compare baseball to content marketing, the reality is, there are a lot of similarities between baseball and the new wave of digital marketing.
August 28, 2015
5 More Ways Baseball is Like a Small Business Website

5 More Ways Baseball is Like a Small Business Website

To most baseball aficionados, the only season of baseball that really matters, is just around the corner, the postseason. With Earl Weaver's quote in mind, the Toronto Blue Jays positioned themselves for a deep run into the postseason with the blockbuster acquisitions of shortstop, Troy Tulowitzki and pitcher, David Price. Both bring remarkable stats to the table and as expected, both have contributed to the Blue Jays nightly line-up.
August 25, 2015

5 Ways Baseball is Like a Small Business Website

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August 17, 2015

8 Things You Must Do Before Starting Your New Website Build

Though all businesses need a website, just throwing a few quick pages online can often cause more problems than going without. However, planning for a website can insure that your site attracts the right attention, and always represents your business well.
August 11, 2015

3 Strategies That Make For Better B2B Websites

Engage your existing clients. Your current clients can best tell you what works, and what doesn't, when it comes to your website. For example, what is it about the current website that doesn't properly serve your buying needs? How would you propose our new website address this matter?
August 4, 2015

What is an SSL Certificate and Why is it Important?

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August 4, 2015

Is my Email List Compliant with CASL?

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July 20, 2015

Taking Your Business to the Next Level: PPC Campaigns for Small Business Websites

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July 20, 2015

An Understated Fact About PPC Campaigns for Small Business Websites

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July 20, 2015

A Primer on Pinterest for Small Business

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July 20, 2015

Help Me Understand: What is a WordPress Website?

If you are looking into building a new website or considering rebuilding your current website you've probably run across professionals recommending WordPress.
July 20, 2015

What is Web Hosting – Web Hosting Explained

Web hosting is the activity or business of providing storage space and access for websites. With paid hosting, you pay a fee for space and services on a web host provider's server. Depending upon what you need, the price monthly can be high or relatively low.
July 20, 2015

What is a domain name, anyway?

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July 20, 2015

How do I make sure my website is secure?

These days, security is one of the most important things to consider when building or maintaining your website. Even a small attack on a website can lead to massive amounts of damage, both monetary and physical. Protecting from this damage is something that all businesses must focus on regardless of their size, industry or content.
July 20, 2015

New Innovations in Website Design: Customizing Your Navigation Bar

Virtually every business, large or small, has a website these days. How can you make sure that yours stands out among the crowd and that your customers can quickly and efficiently navigate your content?
July 20, 2015

Increase Web Traffic by Adding Video to Your Website

Are you satisfied with your website's exciting and innovative content, but are increasingly concerned that customers are not fully engaging with your website? One way online experts (including us) recommend to increase traffic to your website is to add a video element to your home page.
July 20, 2015

How Design Impacts Business Websites

Design and functionality are the two most important aspects of your business website. Your primary focus should always be on functionality since it makes the biggest impact on the customer experience. Assuming that your website works well, though, you should also try to improve your design. How design impacts business website is directly related to the user experience.
July 20, 2015

Increasing Web Traffic – What is SEO?

If you have a website, then you should be trying to get as much traffic on that site as possible. That's easier said than done, of course, but one of the most common methods used by both small businesses and big corporations is search engine optimization, more commonly referred to as SEO.
July 20, 2015

Increasing Web Traffic – Getting Found on Google With A Great Headline

Copywriting is often overlooked, particularly by people who run small businesses. A great piece of writing can make all the difference in a Google-driven online world, increasing your web traffic and engaging your visitors.
July 20, 2015

The Importance of a Mobile Friendly Website – Repercussions of Mobilegeddon 2015

You may have heard about the much-hyped “mobilegeddon”, either from the media or even from our own blog. For people who own a website, April 21st is a day that will have long-lasting repercussions on their digital marketing strategy.
July 20, 2015

Things To Do To Help You Attract More Sales – Advice From an Oakville Web Designer

As your friendly neighbourhood Oakville web designer, I’ve seen a lot of well-designed websites. I’ve also seen a lot of bad ones. Even more common are the ones that are okay... at first glance. But when you delve a little deeper, some problems start to surface.
July 20, 2015

Things to Avoid in Web Design – Advice From an Oakville Web Designer

When it comes to web design, what you don't add to your site is just as important as what you do. There are certain elements of web design which take away from the user experience.
July 20, 2015

The Importance of a Mobile Friendly Website for Customer Base Growth

The importance of a mobile friendly website can not be understated. There are many segments of your customer base that will grow if you have a website that looks great on mobile.
July 20, 2015

Make Your Website Mobile Friendly Website Now (It’s More Important Than Ever)

They want to give their users what they want - websites that are easy to use on a mobile device. So what does this mean for your business or website? It's good news if you have taken steps to make your website mobile friendly. If not, it means less exposure, fewer customers, and less profit. And it all happens on April 21st, in less than a month.
July 20, 2015

Online Armageddon is coming.
Are you ready?

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July 20, 2015

How to Incorporate Scrolling into Small Business Website Design

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July 20, 2015

Ask a Brampton Website Designer about Content Hierarchy

Content hierarchy is the term for how the content of a website is arranged and categorised. This can be visualised as a family tree where the home page is the single common ancestor which all pages are related to. It forms the core structure of a website and affects everything from design to navigation.
July 20, 2015

The Difference Between Responsive Design and Mobile Sites

But first, we'll start with their similarities. Both options allow businesses to have a mobile-friendly website. Since consumers are spending more and more time on smartphones and tablets, this is pretty much a requirement today. You now have to make mobile a priority in your online marketing strategy.
July 20, 2015

Why Page Speed is the Most Important Factor Affecting Small Business Websites

If you regularly check your website's analytics, you'll already know that users are visiting your website on mobile devices more frequently. As smartphones and tablets become more popular among consumers, businesses are prioritizing them in their online marketing strategies. 
July 20, 2015

How Responsive Storytelling is Changing Websites

Many businesses switched their websites over to responsive design last year. Rather than having a secondary option for mobile devices, they wanted to make it a priority in their marketing strategies.
July 20, 2015

What You Need to Know About Scalability For Small Business Websites

First of all, we need to distinguish the difference between scalable web design and scalable cloud computing. The latter has to do with increasing or decreasing your storage capacity based on your usage. Businesses can save money when they scale up and scale down as needed.
July 20, 2015

3 Web Design Trends Spotted By a Brampton Website Designer

It’s amazing how this happened, isn’t it? You can still remember to the days when the iPhone was first released and businesses were way ahead of the curve if they had a mobile-friendly website.
July 20, 2015

Voice, Images and Keywords: 3 Tips from a Brampton Website

You hear a lot of different things when it comes to website design.  Some people will tell you to keep the graphics simple while others will emphasize the importance of SEO.  Some people will say that having a regularly updated blog is really important while others will suggest targeting your particular market.